A coffee shop, for example, might use a coffee cup in its logo. It's best to brand your company with a logo that includes symbols, icons, colors, and fonts that clearly represent what you’re selling to your customers. Your company logo can convey different meanings depending on the logo design you choose. Use a flowing font that you like, consider going without a symbol in the design, and be modest with your selection of logo colors. While it is an important piece of the marketing puzzle, you can keep it pretty simple and still get a great result. When the lines get thicker on cursive letters, the words can be harder to read.ĭon’t let yourself get hung up on the challenge of designing a logo for your new calligraphy business. To make sure potential customers can still read the name of your business even when using a flowing font, opt for one that has relatively thin lines. Obviously, a font you pick from a library isn’t the same as something you’ve written personally, but at least the logo will match with the idea of creating beautiful writing with flowing letters.Īs you might have assumed, all three of our example businesses used a script font in their logo design. Calligraphy is an art, and you want to deliver some of that artistic feel in your logo. However, this is a service that’s all about writing, so font selection is probably the most important part of the process.Ī script font is a natural choice here, and it’s hard to imagine going any other way. Many business logos don’t need to worry much about font because the font’s only job is to communicate the business’s name clearly.
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How to Select a Calligraphy Business Logo Font If you would like to spice up your logo and add some symbols or icons, just make sure they are relevant to your work and speak to the image that you’d like to create for the business. But that doesn’t mean you should feel restricted either. To be clear, it’s absolutely not necessary to use a symbol in your design, and most other calligraphy businesses choose not to. Other ideas would include a desk, a piece of paper, or a representation of an envelope. An obvious starting point would be a drawing of a pen, as that is the primary tool used in your work. However, if you want to add something else to the design, there are many options to consider. Plenty of other calligraphy businesses have skipped icons in their logo, and you could easily do the same. So, if you decide to go in that minimalist direction with your logo design, you’ll be in good company. Each logo is simply the name of the business and nothing more. The analysis of our example businesses in this section is easy - none of them use any icons or symbols at all. Calligraphy Business Logo Icon and Symbol Options You are selling a traditional service or skill, so keeping it simple and letting your work do the talking is a wise approach. So, we can already see that simplicity is the name of the game in logo design for a calligrapher. One is black, one is white, and one is in the peach family. None of our three logos uses more than a single color. This service only uses black for its logo. Just a single color appears in this logo, but it is a peach tone that gives some personality beyond black or white. This calligraphy business only uses white in its logo design. Let’s take a look at our three examples as a starting point. So, do you need to use colors at all? Not necessarily.
After all, color is not the first thing you think of concerning calligraphy - usually, you just picture black ink on white paper. Picking a color or colors for your calligraphy business logo can be a bit tricky. Let’s get started! Logo Colors for a Calligraphy Business To help you understand what makes up a good logo for this kind of business, we’ve collected three examples from existing calligraphy businesses. Whether you plan to offer a calligraphy service or you want to teach this skill to others, you’ll need to market your new business effectively to build an audience.ĭesigning a logo is an integral part of marketing a business that is as visual as calligraphy. In an increasingly digital world, there is still something very special about intricate handwriting.
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